Our client is an insurance based company seeking an ambitious detail oriented, self-motivated Marketing Strategist to join their growing Marketing team based in Sydney CBD.
The Marketing Strategist will be responsible for developing digital marketing strategies to increase brand awareness and manage both the social media and company website.
- Manage the digital marketing campaigns including; company website and social media platforms
- Manage campaigns ensuring it aligns with budget and present this to the board
- Driving new marketing methods to improve the brand image of the product portfolio
- Analyse Return on Investment from campaigns and report to business directors
- Perform market trend analysis to implement new efficient marketing methods for the product portfolio
- Utilise a broad range of CRM software including WordPress, Google Analytics and any Graphic Design software
- Managing operational and administrative functions to ensure specific campaigns and their activations are delivered efficiently
- Minimum 2 years' experience working within a Marketing environment
- Managed company website and social media
- CRM software experience is essential
- Wordpress, Google Analytics, SEO or any analytical tools are highly regarded
- Experience with web design, HTML and E-marketing processes is essential